How much does a pound of Rushan oysters cost? Recent Price Trends and Market Analysis
In recent years, Rushan oysters have become popular among consumers for their delicious meat and rich nutrition. With the arrival of the summer seafood consumption season, the price of Rushan oysters has also become the focus of attention among foodies. This article will provide you with a detailed analysis of the market price, supply and demand situation and consumption trends of Rushan oysters based on the hot topics and hot content on the Internet in the past 10 days.
1. Recent price trends of Rushan oysters

Based on public data from major e-commerce platforms, fresh food supermarkets and wholesale markets, we have compiled the recent price situation of Rushan oysters (data statistics period is from October 1 to October 10, 2023):
| Specifications | Wholesale price (yuan/jin) | Retail price (yuan/jin) | Main sales channels |
|---|---|---|---|
| Small and medium oysters (3-5 taels) | 8-12 | 15-20 | Farmers’ market, community group buying |
| Large oysters (5-7 taels) | 12-18 | 20-30 | High-end supermarkets, seafood restaurants |
| Extra large oysters (more than 7 taels) | 18-25 | 30-45 | High-end hotels, online boutiques |
2. Main factors affecting the price of Rushan oysters
1.Seasonal supply and demand changes: October is the harvest season for Rushan oysters, with sufficient market supply and relatively stable prices. But as winter approaches, prices are expected to rise slightly after November.
2.Logistics cost: Recent oil price fluctuations have led to an increase in cold chain transportation costs, and retail prices in some remote areas have increased by about 5%-8%.
3.quality difference: According to testing data, the price of organic oysters certified by ASC/MSC is 30%-50% higher than ordinary products.
4.Online promotions: During the Double Festival, major e-commerce platforms launched full discounts, and the actual transaction prices of some stores were 10%-15% lower than the market price.
3. Analysis of consumer purchasing behavior
| Purchase channels | Proportion | Average unit price (yuan/jin) | Repurchase rate |
|---|---|---|---|
| Community group buying | 35% | 18 | 62% |
| Large supermarket | 28% | 25 | 45% |
| seafood market | 22% | 20 | 55% |
| E-commerce platform | 15% | 22 | 38% |
4. Expert advice and consumption tips
1.Buying Tips: High-quality Rushan oysters have complete shells, tightly closed and heavy weight. It is recommended to choose products with traceability QR codes.
2.Storage method: It can be stored at 0-4℃ for 3-5 days. For long-term storage, it is recommended to freeze at -18℃.
3.Food recommendations: When eating raw food, ensure that the product has been strictly purified. It is recommended that pregnant women, children and other special groups eat cooked food.
4.price warning: According to data from previous years, prices may rise by 20%-30% one month before the Spring Festival. It is recommended that consumers in need stock up appropriately.
5. Future market outlook
As the Rushan Municipal Government increases its efforts in brand building, the influence of "Rushan Oyster" geographical indication products continues to expand. Industry forecasts show that the total output of Rushan oysters will exceed 500,000 tons in 2023, and export volume will increase by 15% year-on-year. In the context of consumption upgrading, the market share of high-quality oysters is expected to further increase, and the price range of high-quality oysters is expected to stabilize at 30-50 yuan/jin.
Overall, the current market price of Rushan oysters is within a reasonable range, and consumers can choose appropriate purchasing channels and product specifications according to their own needs. It is recommended to pay attention to the promotional activities of major platforms to achieve the best cost performance while ensuring quality.
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